Branding 

 

Developing a simple logo or complete brand identity when done right can make all the difference in the public perception and success of a product or service. Identifying brand attributes and distilling them into an attractive trademark is what I do. Brand attributes, USP, semiotics, naming, typography, design, style guides, and signage are all part of my expertise.

Lowden Lane Apartments
Redding, CA
Client: reDESIGN
Year 2022
Role: Art Direction, Design, Production

River Walk Terrace Apartments
Paso Robles, CA
Client: reDESIGN
Year 2023
Role: Art Direction, Design, Production

Ellery logo

Ellery at Lake Sherwood Apartments
Orlando, FL
Client: The ConAm Group
Year 2019
Role: Art Direction, Design, Production

logo
Thomas Welch Art Director

Altitude Luxury Apartments
Phoenix, AZ
Logo and Monument Sign
Client: The ConAm Group
Year 2017
Role: Art Direction, Design, Production

Haven logo
Thomas Welch Design

Haven Apartments
Hillsboro, OR
Logo and Monument Sign
Client: The ConAm Group
Year 2017
Role: Art Direction, Design, Production

Grand 1501 Apartments
College Station, TX
Client: The Con Am Group
Year 2019
Role: Art Direction, Design, Production

Sunrise Villas Apartments
Paso Robles, CA
Client: reDESIGN
Year 2023
Role: Art Direction, Design, Production

KNSJ Radio
San Diego, CA
Client: KNSJ FM
Year 2008
Role: Art Direction, Design, Production

Thomas Charles Welch

Age Well Pet Center
La Mesa, CA
Client: Kristi Freeman, DVM
Year 2015
Role: Art Direction, Design, Production

Taxcient

Taxcient (Sales and Use Tax Software)
San Diego, CA
Client: vAudit
Year 2003
Role: Naming, Art Direction, Design, Production